About Us
Art is a beautiful way to express one's ideas and feelings. Yet, it becomes a riddle for many as they get lost in the traps of its complexity and abstraction. So much so that they start shying away from it. ArtApart aims to show that these traps are mostly self-imposed.Through our creations, we want to celebrate the simple forms and shapes that we see in our daily life and encourage everyone to discover the beauty behind them just by looking at them a little differently and recognizing them as individual characters trying to tell us something about themselves.
One of our biggest convictions at Art Apart is that engagement with art is more rewarding when it is an active process as compared to a passive one on the part of the observer.
This company, hence, was formed with the aim of creating products and art work that encourage one to shed the role of a mere viewer and become as much a creator of the art work as the artist itself.
We intend to create something that not only talks to you but leaves you limitless space to decipher it according to your own tastes and experiences. Such an active participation, we believe, will lead to a more enjoyable process of self- discovery.
We believe there is beauty in leaving something unfinished for someone else to complete. At its core, this is a cordial invitation, a germinating conversation. In order to uphold the importance of process over conclusion in an artistic endeavour we hope to meet you midway, where you can claim it and make it your own.
